PacSun Uninvites Wendy Ortiz and Sister Evelyn From 2026 World Cup After Fan Backlash

Wendy Ortiz is having one of those stretches that no influencer wants to talk about publicly but cannot avoid. The content creator and her twin sister Evelyn had reportedly been invited by PacSun to attend the 2026 FIFA World Cup, which is a massive brand opportunity considering the tournament is being hosted across multiple U.S. cities this summer. But the moment word got out, her critics showed up fast, and they showed up in PacSun's comments. The brand ended up uninviting both sisters, and now Wendy is pointing the finger directly at the people who flooded those posts.

Once fans learned about the PacSun collab, the brand's social media pages became a battleground. Comments saying "L PacSun" started stacking up, with users tagging the brand and questioning why they would associate with the Ortiz sisters at all. The pressure worked. PacSun pulled the invite, and just like that, the comment section flipped. People who had been posting L's switched to W's, crediting themselves for the outcome. Wendy's response was direct: she told her audience they were the reason this fell through, and accused them of not wanting to see her succeed. Whether that reads as accountability-dodging or genuine frustration depends on who you ask, but the result is the same either way.

The World Cup situation did not happen in a vacuum. Wendy has been shedding followers at a noticeable rate over the past several weeks, dropping from around 4.6 million to approximately 4.42 million across her platforms. That kind of slide is not just a vanity metric hit, it reflects a real shift in audience sentiment that brands pay attention to. For context, a 2024 study by Influencer Marketing Hub found that follower loss of more than 1 percent in a short window is often enough for brands to reconsider or cancel influencer agreements. PacSun likely saw the numbers, read the comments, and made a calculated call.

The influencer space within the Latino digital community is competitive and the audience is loud, which is part of what makes it exciting but also unforgiving. Brand deals tied to events as big as the FIFA World Cup do not come around every cycle, and losing one publicly adds another layer to an already tough stretch. Whether Wendy Ortiz can turn this moment around or whether the momentum continues sliding is something her remaining 4-plus million followers are watching in real time. What is clear is that in 2026, brand partnerships live and die by what the comment section says, and right now her comments are telling a complicated story.